A common mistake people make is to try and cram too much in, just because there’s room. It is better to focus on a single message for your brochure. Ask yourself, what type of people will be reading it? Is it a sales tool your sales team will hand out to potential customers, or is it an informational or educational piece? Will it be posted to your existing customer base? Whatever the case, what is the action you want people to take? Your content should be based on the answers to these questions.
If you have an idea, maybe we can help! Call 1890 345 678.
It’s a good idea to have a clear focus of what you hope to achieve with the brochure before you start, so that the text, images and design can all work towards that end. Keep it simple and to the point.
Our templates include bleed, crops, safe areas and all the other weird things and jargon that printing
companies like us look for when we are asking your for artwork, enjoy! Happy designing.
Just follow these simple rules before you send us your artwork, and before you ask or send us your Word® files, we’d like to say ‘No that isn’t artwork’.
If you want to send us images, logos or your artwork. Use www.wetransfer.com to send us anything you want to. Sinead will love you if you attach your order number with your files.
One obvious way to find out if your marketing is working is to ASK. “Hey, how did you hear about us?” is all it takes. Another clever way to find out what marketing is working is to tempt your new customers with an offer in your brochure – one that they have to ask about. This way you’ll know what’s reeling ’em in, and more importantly, how to get the most for your money.”